Why Most Security Roadmaps Fail

A roadmap isn't a strategy because it contains projects. It's a strategy when every major investment can be traced back to a business objective, a material risk, and a measurable outcome. Great security leaders don't build longer roadmaps. They build better ones.

Brian Gerard

8/10/20266 min read

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A roadmap isn't a list of security projects. It's a strategy for reducing risk.

The Roadmap Looks Great on Paper

I've seen security roadmaps that looked impressive.

There were dozens of new initiatives like allotments for advanced technologies. There were maturity improvements. Framework alignments and adjustments were included. Green lights were given to new cloud security projects. Even vulnerability management, third-party risk, and security awareness initiatives were pushed forward.

The roadmap was comprehensive. It was also largely useless.

Not because the initiatives were bad. They were bad because the roadmap answered the wrong question.

It answered: "What security activities should we accomplish?"

Instead of: "What business risks are we trying to reduce, and how will we know we're making progress?"

You see, that distinction matters. If you’ve been following my previous articles, you’ll see why soon enough.

A Security Roadmap Is Not a Project List

It's tempting to build a roadmap by starting with the security team's wish list (just go with me on this one, I know we don't always get what we ask for).

"We need PAM."

"We need better EDR."

"We need to replace the SIEM."

"We need to implement DLP."

"We need to improve our vulnerability management program."

All of these wish list items may be legitimate initiatives.

However, a collection of legitimate initiatives does not automatically create a security strategy.

A roadmap should connect:

Business Objectives → Risk → Priorities → Initiatives → Outcomes

Without that connection, the roadmap becomes a collection of projects competing for resources.

Why Roadmaps Fail:

I. They Are Created in a Vacuum

When Security teams sometimes build roadmaps without meaningful input from the business, the result can be predicted as follows:

Security builds a plan around security priorities.

THEN
The business has a completely different set of priorities.

THEN
A major transformation project appears.

THEN
A merger occurs.

THEN
A new market opens.

THEN
A critical application is replaced.

AND THEN ULTIMATELY -> The roadmap suddenly becomes obsolete.

What I am proposing is that a good roadmap often starts with understanding where the organization is going, and then builds around that accordingly.

II. They Prioritize Technology Instead of Risk

We all know that technology is tangible. We can buy it, rack it, configure it, and enable it within our environments.

Risk, on the other hand, is harder to explain.

It's easy to put "deploy XDR" on a roadmap.

It's harder to explain the following: "Reduce the probability and potential impact of credential-based compromise against our highest-value business systems."

But that's the conversation executives actually need to have. In this case, the technology implementation is the means.
Risk reduction is the outcome.

III. Everything Becomes a Priority

I've seen roadmaps where almost every initiative is labeled:

HIGH PRIORITY

I’m sure we can all relate to this. If everything is a high priority, then nothing really is a high priority. A mature roadmap forces difficult decisions. What matters to the business most? What creates the greatest reduction in business risk? What can wait? What dependencies exist? Where should limited resources be invested? These are the questions that guide prioritization.

Prioritization isn't about creating a longer list. It's about having the discipline to shorten it.

IV. They Ignore Organizational Capacity

This is one of the most common failures.

Organizations create roadmaps as if resources are unlimited.

They aren't.

The roadmap may require any number of the following:

  • New technology

  • Engineering resources

  • Security analysts

  • Business participation

  • Procurement

  • Legal review

  • Training

  • Change management

  • Budget

A roadmap that requires 30 major initiatives but has capacity for 10 isn't ambitious. It's unrealistic.
A roadmap must reflect the organization's ability to execute.

V. Nobody Owns the Outcome

A project can and should have an owner.

A roadmap needs something more. It needs accountability for outcomes.

Someone should be able to answer questions like: “What risk are we reducing?” “How much progress have we made?” “What is preventing completion?” “What business outcome does this support?”

Without ownership, initiatives become activities that remain perpetually "in progress."

VI. They Measure Activity Instead of Progress

This is where many security programs get trapped.

They report:

  • Number of projects completed

  • Number of policies updated

  • Number of vulnerabilities remediated

  • Number of systems onboarded

  • Number of controls implemented

Those measurements can be useful. But they don't necessarily demonstrate reduced risk.

A better question is: What changed because we completed this initiative?

Consider the following, you state that your activity is "Implemented phishing-resistant MFA."

Then you follow that up with the Outcome: "Reduced exposure to credential-based account compromise across privileged and high-risk accounts."

That's a much more meaningful conversation than simply stating the number of vulnerabilities that were remediated.

VII. They Don't Adapt

A three-year security roadmap can become outdated remarkably quickly.

Everything changes. Threats change. Technology changes. Business priorities change. Regulatory requirements change. Attack techniques change. Acquisitions happen. New cloud services appear. AI changes your workflows.

A roadmap should provide direction without becoming a prison. Don’t lock yourself into specifics on a roadmap unless they directly tie into your business priorities.

NIST's CSF 2.0 specifically emphasizes using Current and Target Organizational Profiles to understand gaps, prioritize outcomes, and track progress toward desired cybersecurity outcomes. It also recognizes that organizations need to account for business objectives, risk tolerance, and available resources when prioritizing cybersecurity activities. (NIST)

In other words:

A roadmap should be durable enough to provide direction and flexible enough to respond to reality.

A Better Way to Build a Security Roadmap

Start with the business. Not the technology catalog.

Step 1: Understand the Business Objectives

Where is the organization going?
Growth?
Digital transformation?
Acquisition?
Cloud migration?
New markets?
Operational efficiency?

Step 2: Identify the Material Risks

What could prevent those objectives from succeeding?

Step 3: Determine the Desired Security Outcomes

What needs to be true for the organization to operate with an acceptable level of risk?

Step 4: Identify the Gaps

Where are we today?
Where do we need to be?

Step 5: Prioritize

Which gaps represent the greatest combination of:
Risk + Business Impact + Likelihood + Feasibility?

Step 6: Assign Ownership

Who is accountable for making the outcome happen?

Step 7: Measure Progress

How will we know the risk is actually changing?

Step 8: Reassess

Is the roadmap still aligned with the business?
If not, change it.

That's not roadmap failure. That's effective governance.

From Roadmap to Business Outcome

This is the difference between having a roadmap and having a security strategy.

CISA Makes the Same Point in a Different Way

CISA's Cybersecurity Performance Goals are deliberately designed around prioritization and measurable outcomes. CISA describes them as a set of high-impact practices intended to help organizations prioritize investments rather than attempt to implement everything at once. (CISA)

That's an important principle for security leaders:

Security maturity isn't achieved by doing everything.

It's achieved by doing the right things in the right order.

The Executive Test

Here's a simple test I would apply to any security roadmap. Can you explain each major initiative by answering five questions?

1. What business objective does this support?
2. What risk does it address?
3. Why is it a priority now?
4. What resources are required?
5. How will we measure the outcome?

If those questions can't be answered, the initiative probably isn't ready for the roadmap.

The Roadmap Should Tell a Story

A good security roadmap shouldn't look like a spreadsheet filled with projects. It should tell a story.

Here is where the business is going.
Here are the risks that could interfere with that strategy.
Here is where our security program is today.
Here are the gaps that matter most.
Here is what we're going to do about them.
Here is how we'll measure whether it worked.

That's a story executives can understand. More importantly, it's a story they can support.

Security Roadmaps Should Create Confidence

A good roadmap does more than organize security work. It creates confidence. Confidence that:

  • Security investments are intentional.

  • Risks are being prioritized.

  • Resources are being used responsibly.

  • Business leaders understand the tradeoffs.

  • Progress can be measured.

  • The organization can adapt when circumstances change

That's what makes a roadmap valuable to leadership. Not the number of projects on it.

The easiest way to build a security roadmap is to ask:

"What security projects should we do?"

The harder and far more valuable question to ask is:

"What does the business need to accomplish, what could prevent it from succeeding, and how can security help reduce those risks?"

That repositioning in your thinking makes a world of difference.

The roadmap becomes smaller. Priorities become clearer. The conversations become more strategic. Resources become easier to defend, and security becomes more closely connected to the business.

A security roadmap shouldn't simply tell you what security is going to do. It should explain how security is going to help the organization succeed.

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